Catch cutting every month with new
NCHA television program

Monthly segments on Outdoor Life Network will
offer show highlights, lifestyle features, and tips

(Fort Worth, TX) — Beginning in April, cutting horse enthusiasts will be able to see the National Cutting Horse Association on television every month in “Big Moves & Hard Stops” through programming on the Outdoor Life Network.

Due in large part to the support of Dean Sanders and the Diamond Spur Ranch, the NCHA will host nine continuous episodes of the NCHA monthly television show, titled “Big Moves & Hard Stops,” beginning in April 2003 and continuing through December 2003. The monthly, half-hour telecast will feature the National Cutting Horse Association, and highlights and results from NCHA events across the country.

Running J Productions and Creative Vision Productions will produce each episode of the telecast, which will air on Outdoor Life Network (OLN). Currently, OLN is available in more than 40 million homes. The station’s 2003 programming will include weekly telecasts of the Professional Bull Riders (PBR) series, AQHA’s America’s Horse and a limited selection of United States Equestrian Team (USET) events and Professional Rodeo Cowboy Association (PRCA) competitions. This level of equine related programming positions OLN as the premier “horse-sports” channel in the nation.

The support of Diamond Spur Ranch was critical to making this new endeavor possible for the NCHA. Having a monthly television program will be beneficial for many reasons. Aside from having a scheduled time in OLN programming every month, the new format will also allow the NCHA to give a broader picture of our membership, as well as to include informative training and judging tips. Dean Sanders’ Diamond Spur Ranch is located in Anderson, Texas.

“The monthly telecast provides tremendous opportunity to feature ‘the Cutting lifestyle’ in addition to continuing to showcase highlights from NCHA events. Our members are passionate about their sport, the regularly schedule telecast gives us a chance to education the viewing audience and share our passion,” said NCHA Director of Marketing & Media, Clay Murray, of the agreement.

The sport of cutting has roots in Western ranching traditions, where good horses were a necessity for everyday ranch work and cattle handling. The National Cutting Horse Association was formed in 1946 by a group of cowboys and ranchers who wanted to promote cutting competition, standardize rules and preserve the cutting horses' Western heritage. Today, the Fort Worth-based NCHA represents over 14,000 people and oversees more than 1,400 NCHA-approved shows with more than $26 million in total prize money awarded annually. For more information about the NCHA or its sponsors, please call 817-244-6188 or visit www.nchacutting.com.